Trevor's latest Internet venture is DriverSide.com, a Web site focused on car maintenance. Hair and makeup by Sherrie Long (Molly Chappellet and Thomas Keller) and Bianca Rubi (all others). From there, he and his wife, Alexis Swanson Traina, hopped over to the Hamptons, joining designer Oscar de la Renta and director Baz Luhrmann at a soiree hosted by Vogue Editor in Chief Anna Wintour. With cheeky wine labels like Help Is Here, Expensive and Mazel Tov, Modern House Wines epitomizes Alexis oenophile ambition to take away the stuffiness and formality around wine culture. But its not just milestones that make the house special; its also everyday moments. Trevor Traina, Alexis Swanson, Veronica Beard and Jamie Beard attend The Museum of The City of New York, The Directors Council 20th Annual Winter. And the rest was history.. Do you have info to share with HuffPost reporters? Alexis Swanson Traina | HuffPost Trevor Traina becomes ambassador in Vienna ceremony, Designated US ambassador to Austria Trevor D Traina and his wife Alexis S Traina arrive at the airport in Schwechat near Vienna, Austria on May 18, 2018. Alexis Traina Photos and Premium High Res Pictures - Getty Images How many times has Trevor Traina been married? Theyre not necessarily light weight or modern but they say: Ive arrived, and Im ready for some serious fun. Photo Credit: @allisonspeerprEarlier this year San Francisco man about town, Trevor Traina, took a new job as the US Ambassador to Austria. Wishes are delivered via cleverly devised themed packaging--a quarterback experience with Joe Montana ($43,000) will arrive in a box with a note resting on a piece of turf. "It's a handsome, dignified house," he says modestly. gh-low. They are confident and bold in how they live. The To Kalon vineyards, which are all around us, have several different owners now, but fetch some of the highest prices in the world for grapes, Trevor explains. He is a general assignment reporter with a focus on writing feature-length obituaries. They are the quietest places on the property. Theres a 57 Alfa Romeo Giulietta Spider under a row of royal palms, a 67 Volkswagen Beetle next to a hedge of purple hydrangeas, a cherry-red Fiat Jolly (a wedding gift from her late father-in-law) in the garage, and a spacious nine-seater VW bus, for when she really needs to spread out. She's the modern face of Napa Valley luxury. Located inOakville, in the Napa Valley, the home was built in the 1860s by H.W. Alexis and Trevor Traina: Ode To Joy | Vogue By Alexis Traina. So when a chance to team up with Town & Country presented itself later on, we leaped at the opportunity and set out to capture the Napa Valley we love. Year. So much of HiNote is about self expression in technicolor, and its the idea of being able to tell your story digitally.. " Alexis Traina, .css-1fgik18{color:#323232;display:block;font-family:NewParis,NewParis-fallback,Georgia,Times,serif;font-weight:normal;margin-bottom:0.3125rem;margin-top:0;-webkit-text-decoration:none;text-decoration:none;-webkit-font-smoothing:auto;}@media (any-hover: hover){.css-1fgik18:hover{color:link-hover;}}@media(max-width: 48rem){.css-1fgik18{font-size:1.0625rem;line-height:1.2;}}@media(min-width: 40.625rem){.css-1fgik18{font-size:1.0625rem;line-height:1.2;}}@media(min-width: 64rem){.css-1fgik18{font-size:1.3125rem;line-height:1.2;}}Shop Our Favorite Saks Friends & Family Deals, Stylish Denim Jackets for the Transitional Season, Stylish Fisherman Sandals to Wear This Season, Heres Where to Get Taylors Single Era Heels, A Cult-Status Bag That Lives Up to Its Hype. .css-188hsmf{-webkit-text-decoration:none;text-decoration:none;text-decoration-thickness:0.0625rem;text-decoration-color:inherit;text-underline-offset:0.25rem;color:#fff;-webkit-transition:all 0.3s ease-in-out;transition:all 0.3s ease-in-out;display:inline-block;background-color:#9a0500;font-family:Termina,Termina-bold-fallback,Helvetica,Arial,sans-serif;font-size:0.75rem;line-height:1;font-weight:bold;letter-spacing:0.02rem;padding:0.6rem 0.7rem;text-transform:uppercase;width:auto;}.css-188hsmf:hover{color:#fff;text-decoration-color:border-link-body-hover;background-color:#030929;}.css-188hsmf:focus-visible{outline-color:body-cta-btn-link-focus;}Subscribe Now, .css-1fgik18{color:#323232;display:block;font-family:NewParis,NewParis-fallback,Georgia,Times,serif;font-weight:normal;margin-bottom:0.3125rem;margin-top:0;-webkit-text-decoration:none;text-decoration:none;-webkit-font-smoothing:auto;}@media (any-hover: hover){.css-1fgik18:hover{color:link-hover;}}@media(max-width: 48rem){.css-1fgik18{font-size:1.0625rem;line-height:1.2;}}@media(min-width: 40.625rem){.css-1fgik18{font-size:1.0625rem;line-height:1.2;}}@media(min-width: 64rem){.css-1fgik18{font-size:1.3125rem;line-height:1.2;}}The Best Luxury Luggage for Traveling in Style, The Best Room at Tuscany's Augustus Hotel, A New Bemelmans Gallery Is Opening at Ocean House, 29 Getaway Spas for Every Type of Retreat, The Perfect Honeymoon Isn't All Over InstagramYet, The Best Carry-On Backpacks for Every Traveler, The Best Rolling Luggage for Your Travels, Inside the 60th Anniversary of the Ocean Club. With cheeky wine labels like Help Is Here, Expensive and Mazel Tov, Modern House Wines epitomizes Alexis oenophile ambition to take away the stuffiness and formality around wine culture. . I thought that if we could give people that information online, we could control what to buy and we could influence where to buy. A Tribute to the Napa Valley - Town & Country Photographed & Styled By Claiborne Swanson Frank Published: Oct 26, 2017 Alexis Traina's ode to Napa Valley, which appears in the November issue of Town & Country,. ". "We worked with a brilliant, motley crew of talent," says Alexis. To decorate his office while at Seagram's, Traina had chosen from the company's extensive collection a Nicholas Nixon photograph, "View West from Park Avenue and 55th Street, New York City." By entering your email and clicking Sign Up, you're agreeing to let us send you customized marketing messages about us and our advertising partners. One hundred percent! she says. Crabb. She is a devoted advocate for people with disabilities. From Napa with Love: Who to Know, Where to Go, and What Not to Miss Britt felt that this emphatic backdrop would help the art to popwhich, against all odds, it does. "It really was a living fairy talecomplete with Prince Charming," says Fargo, who had gilded the store's skeleton key and placed a heart with the couple's initials in one of the windows. When did Trevor Traina get divorced? Five O'Clock Somewhere: Riverside Sundowners At Zambia's Luangwa Safari House, Designer Mara Hoffman on Her Vibrant New Activewear Line, Cara Delevingne, Tag Heuer Raise Funds for Cecil the Lion Researchers, This 50 Million Vertical Ship Will Revolutionize Ocean Exploration, Vatican For Sale: Very Wealthy Rent the Sistine Chapel, Dine with the Pope and Buy Secret Archives, Mido Launches Watch Design Contest With Famous Timepiece Designers. Aside from her professional title, she is also the wife of Trevor also applauds his wife's passion for "grandmother chic." It wasn't all work. I've spent my entire life as a connector of people," Trevor Traina says in his cozy San Francisco den. There are more peacocks in the dining room, specimens that were a gift from Trevor's stepmother, Danielle Steel. In San Francisco, its unapologetic old-world glamour; in Oakville, its the perfect combo of chintz and prints, totally comfortable without ever sacrificing style.. This website is a curation of past articles. Thats when I thought, how is it possible that in a world of so much color, we were operating in blue text bubbles and emojis, or modern caveman hieroglyphics as I call them." 78 Alexis Traina Photos and Premium High Res Pictures - Getty Images Images Editorial Video Editorial FILTERS CREATIVE EDITORIAL VIDEO 78 Alexis Traina Premium High Res Photos Browse 78 alexis traina photos and images available, or start a new search to explore more photos and images. Its the idea of multigenerational families, farmers, winemakers, artists and chefs all coming together, bound by a love of creativity and the pursuit of magic, Alexis says. I started to research my book, From Napa with Love, which was published by Abrams in September, by reaching out to the areas most colorful characters, people I grew up around or just admired, like film-maker and writer Roman Coppola, interior designer Ken Fulk, and Elizabeth Swanson, my wonderfully talented mother. Pictured from left to right: Alexis Swanson Traina, Claiborne Swanson Frank, Veronica Swanson Beard; photo by Trevor Traina. Now comes our first glimpse into their glamorous new lives in Europe. The company offers one-of-a-kind items and experiences, from a $35 guitar pick signed by Chris Cornell (formerly of Soundgarden) to a $45,000 private training session with Hall of Fame wide receiver Jerry Rice--"luminaries," as Traina calls IfOnly's talent. On October 10, she emailed us an .css-gegin5{-webkit-text-decoration:underline;text-decoration:underline;text-decoration-thickness:0.0625rem;text-decoration-color:inherit;text-underline-offset:0.25rem;color:#9a0500;-webkit-transition:all 0.3s ease-in-out;transition:all 0.3s ease-in-out;}.css-gegin5:hover{color:#595959;text-decoration-color:border-link-body-hover;}update after evacuating from Yountville, and this week, she sent us news that she and a number of local winemakers, chefs, and other concerned citizens (including many profiled in this story) have partnered with Tipping Point to form Napa & Sonoma Relief, a fund that will provide support to those most impacted by the fires. Johnny sits atop "Herby," a . That afternoon, he canceled his Virgin America flight home in favor of hitching a ride on a friend's private jet. In the 1880s, Crabb added an addition to the home,and after a terrible fire in 1997, the home was nearly completely rebuilt. In the end, it enriched our friendship deeply. The airy dining room overlooking the garden is balanced by two custom-made banquettes, Venetian grotto furniture and a proud pair of peacocks. One of HiNote's recent projects is a special collaboration with JJ Martin, founder of Milanese brand La Double J, offering 16 vibrant templates from cocktail hour invitations to sweet messages of encouragement. It also helped that Getty "runs a true atelier, filled with acres of ancient textiles, books, and furniture from every corner of the Earth." "We got the house in April, were engaged in May, and married in August," he says. I tried my hand in the vineyards and the cellar but found my niche in marketing. He is heir to a name that has long been synonymous with Napa. When the winery sold, she decided to put some of her best ideas down on paper: From Napa with Love (Abrams, $25) released in September, takes readers on a whimsical armchair tour of the valley through the eyes of some of its most notable denizens (filmmaker Roman Coppola, wine proprietress Ann Colgin, artist Ira Yeager and the like) with scrapbook-style itineraries, entertaining tips and a glimpse inside Alexis magical life at the end of a private road off Highway 29. [16] Its a really amazing thing to do, to stroll on a warm night with a glass of wine.In a place like this, it certainly is. Katie has a passion for travel and all things beautiful. Dede Wilsey. Miss Bigelow's Babble On by the Bay: Hitting The High Notes "It was interesting to see how many people at dinner were also at the Academy Awards," he says as he settles in to a vibrant-blue Etro-upholstered chair. I am obsessed with a pine scented candle called Frasier Fir by Thymes. 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Over the weekend, Traina celebrated his 50th birthday with a series of lavish parties attended by San Franciscos high society. The home saw an addition by Crabb in the 1880s and a near total rebuild after a devastating fire more than a century later, in 1997. Opinions expressed by Forbes Contributors are their own. "She was so patient and kind." Buy Me! Whats Your Fancy? They come in a dozen or so colors and are perfect for summer.- Alexis Traina, "This white enamel David Webb ring is my summer go-to statement piece of jewelry. Arriving at their historic, Victorian-style Oakville home, its easy to understand why the pairknown for their notable art collection, philanthropy and omnipresence on the San Francisco social scenepack up their kids almost every weekend and head here to unwind. She claims the long, unpaved, tree-lined driveway as being her favorite spot on the property. From Napa With Love by Alexis Swanson Traina From Napa With Love , Traina's book is a small (97 inches) paperback tome meant to be easy to throw into a suitcase for a quick trip to the Valley. Alexis Swanson Traina, creative director of her family's winery, Swanson Vineyards, lives a life that is rich in delight. Hamish Bowles is entranced. "Alexis has been so patient with me," says Trevor. And living in a house like this, you realize that a great big kitchen and a great big porch are really where you want to be., For his part, Trevor adds that even the houses indoor living can feel somewhat alfresco: I joke that were camping here, because we have 18th-century wallpaper. Though they both grew up in high-style households, Trevor says, were very casual and we arent at all fancy here., Trevor and Alexis are undoubtedly the chicest couple I know, says design impresario Ken Fulk, a close friend. Hearst Magazine Media, Inc. All Rights Reserved. They ran the winery for more than 30 years before selling it in 2016, and its where Alexis honed her instincts for celebrating the ceremonies and rituals of winefirst, with the introduction of a salon-style tasting room, then a modern sip shoppe. Here, time slows down, and things like cars, wine and friendships evolve and improve with age. Alexis Traina Photos and Premium High Res Pictures - Getty Images In fact, doing so is something of a family tradition. ", "It was born in the peak of love," adds Alexis. WHILE ON THE TOPIC OF decorating with chinoiserie wall panels, came across the wonderful Victorian-style summer home of tech entrepreneur Trevor Traina and his wife, Swanson Vineyards creative director Alexis Swanson Traina, an hour outside of San Francisco. But as luck would have it she was deep into pregnancy with her second child, and a grueling four-week shoot for the book was out of the question. 2023 BuzzFeed, Inc. All rights reserved. Hamish Bowles is entranced. The following night, Alexis Swanson Traina hosted her husband and friends at a swinging soiree where designer Ken Fulk executed her whimsical, "American Graffiti" vision, reimagining Wilsey. The morning mists roll in from the bay far below, shrouding the prettily fretted Victorian houses that clamber up the hill and the stately Beaux Arts mansions that crown it. Needless to say, we were immediately smitten. Music, entertainment, wineries and golf are among IfOnly's other categories. Alexis Traina, "Who isnt a sucker for a chic camo canvas bag for summer? "Who wouldn't want to be surrounded by the brightest and best minds that they know?". Weekends in Oakville are generally spent sans guests and are passed mostly outsideby the pool or on the tennis courtsin the company of the Trainas two children, Johnny and Delphina, and their Jack Russell terrier, Honey. I wanted to tell a new story about Napa Valley, one that illuminated the talent, spirit, and creativity that enriches our kitchen tables, wine cellars, homes, closets, book shelves, and celebrations. Larry Lovett, Nicole Hanley, Alexis Swanson and Trevor Traina attend Venetian Heritage MAN RAY Photo Exhibition at VBH on May 4, 2006 in New York. Going to a wedding? Working out of a bright penthouse watched over by a giant stuffed bison head in San Francisco's North Beach neighborhood, Traina has gathered a team of 35 engineers, account managers, marketers, copywriters and, most important, "talent wranglers" like himself. "Philanthropy has always been very important to my family, and I firmly believe in giving back," he says. Plus, there are our daily edits of the hottest openings, tables and tickets, as well as our coverage of the most glamorous events in what is the most stylish state in the USA. Courtesy of Trevor Traina From left: Alexis Swanson Traina, Johnny Traina, Katie Traina, Ruth Buchanan, Trevor Traina, Todd Traina, Daisy Traina, Dede Wilsey, Delphina Traina. He arrived in Napa Valley at age 12 when his parents, Eleanor and Francis, bought a house and moved the family up from San Francisco. . His passion for philanthropy, business and adventure converged in 2012 while he was looking for a Christmas present for his younger brother, film producer Todd Traina, a tennis fanatic. HiNote was birthed during the pandemic in a time of such uncertainty, when we were all turning to our phones for communication and connection, says Traina. Both Trevor and Alexis grew up absorbing exuberant taste as a baba soaks up rum. All of our good times were up here, Trevor, son of the late shipping mogul John Traina and the philanthropist Dede Wilsey, says of the six-acre property. From Hollywood talents to art-world tastemakers to tech titans, each month we interview the leading lights who make this state the creative and entrepreneurial center of the country. President Donald Trump nominated Traina last January, and in the spring the Senate confirmed his appointment. If you purchase an Italian wine apprenticeship with master sommelier David Lynch ($3,200), the box will be lined with corks. You are also agreeing to our Terms of Service and Privacy Policy. "The house is the embodiment of that commitment to each other. Right now some 150 charities--including Meals on Wheels and Stand Up to Cancer--are benefiting from IfOnly. Thats the story.. My mother-in-law, here with my daughter Delphina, is known for philanthropy, her collectors eye, and, in Napa Valley, her vineyards in Rutherford surrounded by gardens and a miniature train station. (The grotto furniture has sentimental meaning for the Trainas--it was used as part of his surprise marriage proposal in Bergdorf Goodman's handbag rotunda.). Photographed & Styled By Claiborne Swanson Frank, The Best Luxury Luggage for Traveling in Style, From Town & Country for Bermuda Tourism Authority, Your Privacy Choices: Opt Out of Sale/Targeted Ads. The landscape architect Madison Cox, who created the elegant treillage-framed white gardens, suggested that the front doors be painted lacquer red, an antic touch that hints at the drama inside. Inside the Home of San Francisco's Most High-Profile Couple For tech entrepreneur Trevor Traina and his wife Alexis Swanson Traina, a historic Napa Valley home is an ideal respite from city life Written by David Nash Photographed by Douglas Friedman View the gallery I knew the house prior to the fire, and I was so crazy for it, says Alexis, who moved from Florida with her family to the region in the mid-1980s. RSVP OUI to our newsletter and get all the latest scoop on beauty and wellness trends, tips and features. One of our favorite family traditions is bringing out our collection of Bavariannutcrackers, candelabras, smokersand pyramids. Downstairs in the green-and-white conservatory filled with lush trees, a Richard Serra circle painting and a giant skylight. "That was a pretty serious acquisition, but it would probably go for a lot more than that now," he notes. The latest fashion news, beauty coverage, celebrity style, fashion week updates, culture reviews, and videos on Vogue.com. Raising $3 million from angel investors, including his neighbors Mark Pincus and Jeremy Stoppelman, plus Yahoo CEO Marissa Mayer, Salesforce CEO Marc Benioff and Russian billionaire Yuri Milner, Traina launched IfOnly (ifonly.com) late last year. Traina's business instincts also apply to the arts. In the blink of an eye, Napa was no longerjusta destination for wine lovers but a haven for conviviality, hospitality, peacockery, tastemaking and soul-seeking.
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